Daniel Wallace

Daniel Wallace co-founded Hungry Fish Media in February 2009. Hungry Fish Media is an innovative digital direct response company that builds proprietary health & beauty brands through online marketing campaigns and leveraging wholesale distribution partnerships. As Partner, Daniel leads online marketing efforts for all Hungry Fish brand and product campaigns including digital advertising planning and strategic advertising partnerships. Daniel is responsible for catalyzing Hungry Fish brands through effective direct engagement with consumers online to drive sales and build brand equity. Daniel's digital marketing expertise was instrumental in the development of Hungry Fish's rigorous, analytics-driven advertising methodologies that utilize proprietary technologies and tools in order to optimize marketing strategies and maximize results. Under Daniel's leadership, Hungry Fish's proprietary sports nutrition brand, Force Factor, was successfully scaled through a digital direct response campaign, growing to become an established, award-winning brand sold to hundreds of thousands of customers nation-wide. <br/><br/>Daniel Wallace attended Harvard University, from which he earned his Bachelor of Arts in English and American Literature and Language. Committed to academic, professional, and personal excellence, Daniel Wallace consistently demonstrated the tenacity and entrepreneurial drive that has become a hallmark of his current career. To this end, Daniel Wallace earned recognition as the Harvard Student Agencies Manager of the Year in 2008. <br/><br/>Beyond his professional endeavors, Daniel Wallace enjoys staying active by lifting weights, rowing, and running. An enthusiastic reader, Daniel Wallace enjoys business-related books, such as Robert Greene's The 48 Laws of Power and Timothy Ferriss' The 4-Hour Workweek. <br/><br/>Daniel Wallace currently resides in Cambridge, Massachusetts.