Our goal is to help organizations not only survive the recession, but to thrive and take advantage of the economic recovery through tested, quick, low cost and custom-tailored strategy appraisals.

* Economic Recovery Readiness Appraisals (ERRA)- (Starting Point!)

* Business (BIZ) Strategy Appraisals

* Marketing (MKT) Strategy Appraisals

* Digital-Internet-Social Media (D-I-S) Appraisals

&

Thorough, Sophisticated & Recovery-focused:

* Strategic Business & Marketing Plans

* Strategy Alignment, Execution & Measurement Techniques

* Strategy Formulation & Rebranding Valuation/ Equity Plans

OVERVIEW: As the recession subsides organizations that utilize a pro-active approach are usually in a better position to immediately capitalize on an economic recovery. The goal is to guarantee that products and services become indispensable during the recession and offer the highest level of value. A recession can be a great catalyst for change but demands an on-going re-evaluation of current or potential business and marketing strategies. Formulating and executing strategy is the one part of the value chain that cannot be outsourced or neglected. Getting it right the first time is essential to not missing out on potential opportunities in a recovery. That is why we focus on offering business and marketing appraisals that can raise the likelihood of success and lower the potential for failure.

The ERRA, BIZ, MKT and D-I-S appraisals are distinguished by:

* Speed (usually a one week process),
* Significantly lower cost than expensive consulting projects,
* Custom-tailored to the specific industry and organization &
* Criteria and key attribute-tested.

They are designed to determine:

* What is working well with your strategic plans and activities,
* Required modifications and enhancements, and
* The steps needed to make your strategies cost-effective!

PRIMARY SERVICES:

Business, Marketing & Digital-Internet-Social Media Strategy Appraisals
Strategic Business & Marketing Plans
Strategy Outcome Metrics
Strategy Alignment
Re-Branding Plans
Branding Equity Plans
Strategy Alignment & Execution

OTHER BUSINESS & MARKETING SERVICES:

Environmental/ Competitor Assessments
S-T-P Refinement
Strategy Performance Metrics
‘Voice-of Customer' Programs
Strategic Thought Leadership
Branding equity/ value/ metrics/ mapping
Strategic Value Creation
Re-branding Feasibility
Strategic Mapping/ Scorecards
CRM/ Client Recruitment/ Retention/ Referrals
Cost-Effectiveness Analysis
Marketing research/ measurement
Economic Forecasting/ Modeling
Crisis/ Continuity/ Sustainability Plans
Business Case Modeling
Sales Force Performance Evaluation
Strategic Portfolio Integration
Innovations/ Business Development Plans
Strategic Planning Board Retreats

CHANGE MANAGEMENT SERVICES:

Change Readiness Assessments
Change Motivation Plan
Transformation Plans/ Change Performance Metrics
Stakeholder Management & Alignment
Transition Continuity / Sustainability Plans
Business Process Improvement Plans
Post-Change Cost-Effectiveness Analysis
Strategic Thought Initiative Plans
Governance Change & Performance Appraisal

LEARNING DEVELOPMENT & TRAINING:

Leadership Development & Assessment Plans
Critical Learning Competency Assessments
Learning Program Outcome Evaluation
‘Train-the Trainer’ Programs
Curriculum / Course Design & Review
Communications, Sponsor, Coaching & Resistance Plans Business Goals & Learning Integration
Team & Consensus Implementation Building
Board/ Executive Meeting Facilitation
E-Learning Instruction, Course Design & Review