The Social Media Framework, the 'Opaque Value Problem', and the Need for a New Social Media, delivering real business value

Kiran teegala | Oct 20, 2009

What is the Opaque Value Problem?

Everyone has their own social values, social lives, and thus, their own social network. And to cater to the growing needs of each person to keep in touch with their group of friends and known people we have a plethora of social networks as Twitter, Orkut, Facebook, and so on. But the challenge is to find real business value...

Most social software is built around providing personalized, socially-focused conversation. Such software is person-centered, and as a result, it is very difficult for anybody but that person to really appreciate the posts: the value becomes opaque in this way: 'opaque value problem'.

The Evolution of Wapr as a Business Platform for SMBs

Kiran teegala | Jul 04, 2009

The SMB sector today is exposed to a number of business challenges and innumerable problems in Global Trade that hamper its growth, such as, lack of proper infrastructure, marketing facilities, reference, intellectual capital, and abundance of forgery. Improving the operational efficiency and productivity, getting projects, challenges of using right technology, and finding new markets for products and solutions are other major challenges.

Getting timely access to information for effective decision making is a common problem across SMBs. Similarly, identifying business opportunities at the right time is extremely critical. SMBs have few resources to conduct primary research to validate their ideas, and it is imperative for them to get an experienced third person perspective to analyze and approve their ideas.